The
Women
Lawyers
Coach

Business Development Coaching,
Training, and Career Management
for Lawyers
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Practical Tips, Inspiration, and Guidance

Marianne Trost

is a nationally recognized coach with over 25 years of experience helping lawyers succeed in the business of law and she knows what it takes to achieve in private practice.

If you are looking for the tools to build your book of business or strategies to proactively manage your legal career, Marianne can help you.

Whether your goal is to develop a niche practice, differentiate yourself from the competition, develop your own client base, or redefine your career, Marianne can help you identify and implement the steps to create the career you want.

Marianne has worked successfully with more than 3,000 attorneys to help them grow their books of business and/or achieve their professional goals including:

Private Practice Attorneys

  • Reducing dependency on other lawyers for work
  • Surpassing the million-dollar mark
  • Bringing in that first client
  • Competing in “pitches” and “rfps” successfully
  • Eliminating low return-on-investment business development activities
  • Transitioning social relationships into business relationships
  • Negotiating origination credit for new and existing clients/matters
  • Identifying a niche practice and differentiating from the competition
  • Starting new firms and growing existing firms
  • Learning the fundamentals of business development
  • Achieving partnership or transitioning from non-equity to equity
  • Negotiating part-time and alternative work arrangements
  • Transitioning from private practice to non-profit, governmental, and in-house counsel positions

In-House Counsel

  • Creating a career path
  • Positioning for internal promotion
  • Accessing opportunities for inclusion
  • Self-advocating
  • Navigating internal politics
  • Working with difficult personalities
  • Assuming greater responsibility and leadership
  • Negotiating increases in salary
  • Improving work satisfaction

CURRENT and UPCOMING EVENTS

LADDER DOWN FDCC NATIONAL 2024

LEADERSHIP, BUSINESS DEVELOPMENT, AND MENTORING FOR WOMEN LAWYERS

LADDER DOWN CLEVELAND 2024

LEADERSHIP, BUSINESS DEVELOPMENT, AND MENTORING FOR WOMEN LAWYERS

LADDER DOWN SEATTLE 2024

LEADERSHIP, BUSINESS DEVELOPMENT, AND MENTORING FOR WOMEN LAWYERS

TESTIMONIALS

“Marianne is an absolute gem. She has helped me advocate for myself the way I advocate for my clients. She was instrumental in helping me realize my dream of owning my own law firm – Sparrow IP PLLC. Marianne is tactical – she pinpoints your ultimate objectives, then carves out a roadmap to help you reach your full potential.”
Julianne Henley
Sparrow IP, PLLC
“Although Marianne primarily coaches women lawyers, any professional can benefit from her training and learn how to effectively develop a book of business. She focuses on building relationships, which is an important skill to master in any industry. I hope to apply the wisdom I gained from her to a new career as an artist.”
Rebecca L. C.
“Marianne is one of the most amazing leaders I have ever encountered. She served as one of our core faculty on the award-winning Ladder Down program during its inaugural year, and was a fearless and faithful advocate for our women’s leadership program from the very beginning. Her teaching will open your eyes and will give you the tools you need to overcome the daunting task of tackling business development. I don’t know where I would be without her encouragement and guidance – she truly is THE women lawyers’ coach.”
Alison C. Christian
Christian, Dichter & Sluga, P.C.
“Marianne is wonderful. She understands the importance of business development and the difficulty of accomplishing that goal. With her unique teachings, Marianne has given me the tools to begin building my book of business.”
Lorena C. V.
Engelman Berger P.C.
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